Imagine a beautiful world where every one of your customers tells you what they think of your brand in complete honesty, and even those who don’t want to be your customers tell you why it is the case. And even though the truth might hurt sometimes, this scenario is a dream come true for marketers everywhere. Except, it’s not a dream – it’s the reality we live in. People have been talking about products and brands since forever: exchanging recommendations, complaining, talking

With over 31 million Facebook posts per minute, 6000 tweets per second and 95 million Instagram posts every day, it's genuinely commendable how top social media influencers can work their way through big data analytics and present relevant and timely content to their respective industries. Whether they focus on tech, fashion, fitness, business or beauty, influencers are continually learning and improving to stay ahead of their competition. With sufficient exposure to AI and m