Starting a company is no easy task. From marketing to operations to funding, there’s a countless number of responsibilities for a founder to handle in order to start a company off in the right direction. But, in my opinion, there’s no greater task for a new startup than to gain traction. Traction allows for greater funding, more growth, increased cash for hiring, etc. Since marketing for startups is such a unique case, this guide should give founders a good place to start. As

How good exactly is social media at generating referral traffic? Let’s look at the facts. -As of 2019, there are 4.39 billion Internet users in the world. -Facebook, the social media giant, has 2.32 billion — over half of that. -There are five more platforms with over a billion users (YouTube, WhatsApp, Facebook Messenger, WeChat, Instagram). While Google is still the best at directing visitors to sites, you can’t look at those numbers without being impressed. Turning to soci

Instagram launched a new @shop account managed by an internal team that curates shoppable posts from across the app. Content featured on @shop is 100% community-trends driven. The team managing @shop will work with the Community Labs team at Instagram to identify trends, brands and creators that are of interest to their community so the account will be a real-time indicator of what’s new and emerging on Instagram. At launch (with fewer than 15 posts) the account featured prod